Recent research reveals that almost all newly manufactured cars now come standard with either Apple CarPlay or Android Auto as a connectivity option. This is a direct response to the rising demand from consumers for vehicles that include these technologies.
According to a study conducted by Straits Research, 98% of recently manufactured cars and trucks are compatible with either Apple CarPlay or Google Android Auto. Meanwhile, eighty percent of prospective purchasers strongly preferred having these infotainment systems based on smartphones installed in their new automobiles.
Modular hardware architecture is becoming increasingly popular among automotive manufacturers because it enables them to reduce the expenses associated with infotainment systems. In addition, they are actively working on developing technologies that will make it more inexpensive to integrate the capabilities of smartphones into the infotainment systems found in vehicles.
A satisfaction rate of 86% was recorded by Tesla owners who were surveyed; this demonstrates that Tesla has one of the most powerful entertainment systems available anywhere in the world. Similarly, the customer satisfaction rating for BMW’s iDrive has reached an impressive 80 percent.
On the other hand, General Motors is taking the opposite approach by collaborating with Google on developing an infotainment system and excluding both CarPlay and Android Auto from consideration. For this reason, General Motors has decided that future electric vehicles, beginning with the Chevrolet Blazer 2024, would not include entertainment systems reliant on smartphones.
The survey does warn, however, that the spread of entertainment systems has, sadly, contributed to an increase in fatalities attributed to distracted driving. Only in the United States, the number of fatalities caused by these incidents rose by an astounding 22% in 2022, leading to 3,142 deaths compared to the previous year (2021).
In the United States, the market for automotive infotainment systems is anticipated to expand at a pace of 6.26% throughout the forecast period. This growth is anticipated to be driven by an increasing need for connection and the seamless integration of sophisticated vehicle technology.
The worldwide market for car infotainment systems was estimated to be worth $29 billion in 2021. It is expected to reach $56 billion, demonstrating a compound annual growth rate (CAGR) of 8.8% from the year 2022 until the year 2030. This is according to the forecasted period.
Apple is planning to reveal the next iteration of its CarPlay technology while automakers are working to incorporate CarPlay and Android Auto into automobiles. CarPlay is a forthcoming operating system developed exclusively for use in automobiles. Its introduction is slated for the year 2023.
It will take control of the vehicle’s instrument cluster and display crucial readings such as the amount of fuel and oil in the tank, the temperature of the engine, and the miles per gallon, in addition to other information.
Acura, Audi, Ford, Honda, Infiniti, Jaguar, Land Rover, Lincoln, Nissan, Polestar, Porsche, and Volvo are among the companies that have committed to working together on the new version.
